Finding My Way to What Matters
Early in my career, I sat through countless boring sales trainings and thought, there has to be a better way to share ideas. That’s when I promised myself I’d help speakers stop being boring and start connecting through their stories.
In my early coaching days, many dismissed storytelling as fluff. But I saw how even talented people lost their audience when they couldn’t connect. I’ve been there too—nervous, unsure, not knowing where to start. That’s why I created a method to help speakers build clarity, confidence, and a story that matters. More than structure, they needed belief in themselves—and someone in their corner. That’s the role I stepped into.
I developed a speaker coaching method built on confidence, clarity and impact. It’s not about perfect slides or memorized scripts—it’s about telling stories that land, creating structure that flows, and owning your voice. From TEDx speakers to executives and rising leaders, my clients gain the tools, mindset, and support to move from uncertain to unforgettable. They often say working with me feels like having a coach, therapist, and cheerleader in one. The result? Speakers who truly own the room.
The biggest challenge most speakers face isn’t talent—it’s confidence and preparation. Too often, “good enough” feels acceptable. But when someone learns to craft compelling content and deliver it with energy, everything changes—they speak up, stand out, and truly lead. My job is to bring out both the message and the presence of each speaker, giving them the tools, guidance, and support to shine.
One client, a young consultant, had been told he was too soft-spoken for leadership. In just two months, he transformed—building executive presence, learning to deliver with impact, and truly owning the room. Watching that kind of shift is what fuels me. Coaching isn’t just about one talk—it’s about helping people step into their full presence with confidence and authenticity. With decades of expertise, a toolbox for every situation, and an unwavering belief in my clients, I guide them to transform not just their talks—but themselves. The many speakers who’ve gone on to successful careers can testify to that.
Here are a few fun facts…
I’m a Polish - American girl from Connecticut, living in The Netherlands for 30+ years.
I have two grown children that I love beyond words.
I am an Ordained Interfaith Minister and Reiki Master.
I am an LGBTQI+ Activist in the Christian Community.
I served 3 years as an Animal Ambulance Driver and Rescuer in Leiden.
I love animals and especially Bernese Mountain Dogs.
Barbara Rogoski is an American executive speaker and storytelling coach, based in The Netherlands, who works with Fortune 500 companies such as Deloitte, ING, Shell, and Microsoft. As a senior TEDx coach, she has guided more than 200 TEDx speakers worldwide. She is also the author of Boring to Brilliant: An Inspirational Guide for Speakers, often called “The Speaker’s Bible.” Known for her entertaining and empowering style, Barbara offers 1:1 coaching, group training, and corporate events to help professionals tell their stories with confidence, clarity, and impact.
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